White Label Collection Styled By End Clothing

The White Label Collection from Nike Sportswear marshals the Swoosh’s iconic apparel pieces into the 21st century, utilizing the type of leading-edge technology that keeps Nike at the forefront of the industry. As styled by End Clothing, the easy wearability Fall 2013 White Label Collection is on full display, in which weatherproof and breathable materials are used for are a refined, high-end aesthetic. The goods take the form of knit and nylon taped variations of the Windrunner, as well as knit track jackets and taped performance tees. The color palette is versatile, with neutral greys and blacks joined by the occasional hit of navy.

End Clothing
4-6 High Bridge 
Newcastle Upon Tyne
NE1 1EN, England

LIBERTY X NIKE WMNS “BURTON PAISLEY PRINT”

Nike and its Nike Sportswear division expanded their seasonal collaborative effort with Liberty of London, as a way to highlight four essential footwear on Nike Women‘s product line-up this season. A selection of old classic and new ones, the collection includes the Nike Air Revolution Sky High, the NikeDunk Sky High SneakerBoot, the Nike Roshe Run Hi SneakerBoot, and finally, the Nike Air Max 1, each donned with Liberty’s Bourton paisley print. Originally created during the 1960s’ psychedelic heydays, the print is available in two forms for this special collection – the Bourton Black with Solar Red and antiqued metallized black leather, the Bourton Armory Navy with Tan Nike Swoosh and navy nubuck suede. All to include braided rope laces, the collection will be available exclusively through Liberty London, select Nike Sportswear retailers, and Nike online store this mid-November.

Release Date: Mid-November 2013

Nike SB Skate App

Nike Skateboarding announces its new Nike SB Skate App. The iOS 7-compatible app takes skateboarding to the future, or that is at least the plan. The Nike SB pros (Sean Malto, Paul Rodriguez, Alex Olson, Brain Anderson, Cory Kennedy, Lance Mountain, Omar Salazar, Shane O’Neill, Stefan Janoski, Theotis Beasley) are all part of the app and ready to interact with the users.

The app comes with multiple functions, including multi-angle tilt-to-play video, YouTube dynamic uploading and streaming, gamification, Trick Tree, and the game of S.K.A.T.E.

MULTI-ANGLE VIDEO:
The app leverages the iPhone’s accelerometer enabling multi-angle, multi-speed videos featuring Nike SB riders performing tricks from the basics and beyond. This gives users an unprecedented view of a trick and allows them to learn like never before.

DYNAMIC UPLOADING AND STREAMING:
Another never been done feature, the Nike SB App’s UGC video, does not live natively on the app, but is dynamically uploaded and streamed from the app’s YouTube page. This enables the app to be small in size, increases social shareability, and provides a natural app extension to the Nike SB App’s own Youtube page.

GAME OF S.K.A.T.E.:
The app’s Game of S.K.A.T.E. platform enables consumers to randomly challenge anyone, at anytime, anywhere in the world, connecting a virtual community of skaters.

TRICK TREE:
The Trick Tree is a virtual index cataloging the taxonomy of skate tricks, allowing you to track, show-off, and catalogue every trick in your arsenal and giving you visibility to everyone else’s.

GAMIFICATION:
No other app tracks your skating progress like the Nike SB App. Based on the user’s Trick Tree executions, Pro Challenge completions, game of S.K.A.T.E. victories, and overall app engagement, badges are awarded and represent the user’s development within the app.

The Nike SB Skate App is now available to download for free here.

NFL Takeover At Nike Town London

Nike SneakerBoots Pop-Up Store à Paris (Montmartre)

A l’occasion de la sortie de la collection Nike SneakerBoots, Nike va ouvrir un pop-up store dans un chalet à Paris, en plein coeur de Montmartre.

Ce pop up store ouvrira du jeudi 31 octobre au samedi 9 novembre 2013, de 10h à 19h. Pour chaque paire de Nike SneakerBoots achetées, 1 kit de nettoyage Jason Markk x Sneakerboots vous sera offert.

De plus, un contest photo instagram avec #sneakerboots aura lieu sur place. Venez chaussé de votre plus belle paire de Nike et posez dans un set up représentant Paris et ses plus célèbres monuments en hiver pour faire la meilleure photo. Tous les soirs les 5 participants ayant obtenu le plus de « like » gagneront un bonnet Golden Hook tricoté sur place et à la demande, aux couleurs des sneakerboots.

Vous y trouverez également un stand NIKEiD qui présentera en avant-première une nouvelle collection inspirée de l’hiver. Vous pourrez visionner le film « NEVER NOT » de Nike Snowboarding dans une salle dédiée dans le chalet. En outre, tous les après-midi, à partir de 15h une hôtesse distribuera des cookies, des cafés, etc.

La collection Nike SneakerBoot se compose de plusieurs modèles revisités pour l’hiver: une Nike Air Force 1 Duckboot, une Nike Air Max 90 SneakerBoot, une Nike Free Run 2 SneakerBoot, une Nike Lunar LDV SneakerBoot et une Nike Roshe Run SneakerBoot pour hommes.

Trois modèles sont destinés à la gente féminine: une Nike WMNS Roshe Run Hi SneakerBoot, une Nike WMNS Dunk Sky Hi SneakerBoot et une Nike Free Run 2 SneakerBoot.

PENDLETON X NIKE N7 COLLECTION

Innovation and tradition come together in the Nike N7 Holiday 2013 Collection, highlighted by a collaboration between Nike and Pendleton Woolen Mills taking the form of a blanket to benefit the American Indian College Fund. In developing the design, Nike N7 Collection Designer Derek Roberts looked to traditional Native American dress for inspiration, resulting in a small pattern of arrows at the bottom that repeats and grows in scale towards the center and culminates in a mirror-image pattern from top to bottom. The center of the blanket design prominently features the Nike N7 mark — three arrows pointing back to signify past generations, three arrows pointing forward to denote future generations, and arrows in the center to represent the current generation. A portion of the proceeds from sales of the blanket will benefit the American Indian College Fund, the nation’s largest private provider of scholarships for American Indian students.

The blanket is the inspiration for four additional pieces in the Nike N7 Holiday 2013 Collection: PWM N7 Windrunner Jacket, PWM N7 Graphic Tee, men’s PWM N7 Air Force 1 High and women’s PWM N7 Roshe Run. The goods will be available at Nike.com and Nike and Foot Locker locations across the United States and Canada beginning October 26th. The Nike PWM N7 Blanket will be available at both Nike.com and Pendleton.com. 21 Mercer will also feature the Nike N7 Pendleton Woolen Mill fabric for a limited time as part of its bespoke offerings. Check out detailed looks below.

Release Date: October 26th, 2013 (Saturday)